TSAE Women’s Summit

Presented by Visit Austin


May 22, 2019

9:30 am - 4:30 pm

Lady Bird Johnson Wildflower Center
4801 La Crosse Ave, Austin, TX 78739 (map)

$175 Member/$225 Non-member
CAE Hours: 3
Open to everyone working in the association industry.


The TSAE Women’s Summit convenes women working in the association industry to network, inspire one another and have the opportunity to learn how to strengthen and support the leadership of women in association management. The summit will provide an experience that inspires women and men in the association community to participate and support the development of women as leaders. Sessions range from mentoring, coaching, to health and wellness and career advancement.


9:30 - 10:00 am Registration
10:00 - 11:00 am Opening Keynote: Authentic Leadership
11:00 - 11:45 am Compassionate Coaching Through Conflict
Noon - 12:45 pm Lunch
12:45 - 1:45 pm Panel: Experiencing and Overcoming Impostor Syndrome
1:45 - 2:30 pm Break
2:30 - 3:30 pm Panel: Women Working in Male-centric Environments
3:30 - 4:30 pm Networking Reception


Opening Keynote:

Authentic Leadership

Dr. Jen Welter, First Female NFL Coach

Jen Welter changed the game when she became the first female to coach an NFL team. Not only did she successfully help lead the Arizona Cardinals to win the 2015 NFC West division title, she also earned their respect and trust by forming a strong bond and believing in them—with many of those she guided on the field years ago still calling her “coach” to this day. Illustrating the importance of devotion to one’s team and being a team player, Welter outlines for audiences how authenticity is critical to effective leadership with her on- and off-the-field strategies for anyone who wants to coach their own team to the end zone.


Education Session:

Compassionate Coaching through Conflict

Emily Hooks, Author, Speaker and Coach

Conflict in organizations is inevitable. For most, it’s also one of the most dreaded aspects of managing people. But, it doesn’t have to be that way. Emily will share practical tools and tips to prepare leaders and employees to approach conflict with compassion, mutual respect, and fairness. By first demonstrating the values that reflect an environment of understanding, leaders can apply simple humanistic tools to defuse the emotionality of disagreement and allow employees (and peers) to rationally and compassionately learn from challenges in constructive ways and learn to thrive!

Panel Topics:

Experiencing and Overcoming Impostor Syndrome

Dottie Bossley, CTA, Regional Sales Director, Galveston Island CVB
Lisa Bethea, CTA, CTIS, Tourism Sales/Convention Services Manager,Visit Frisco
Shawn Talbot,
CAE, IOM, Executive Director, NAIFA-Texas
Darlene Templeton, Darlene Templeton & Associates LLC

Some successful women struggle with self-doubt and may even attribute their accomplishments to luck instead of feeling confident in their qualifications and skills. This phenomenon is known as “impostor syndrome.” So how are emerging leaders working through their own inadequacies and insecurities? Panelists will explore how impostor syndrome has affected them and share insights to overcoming the plight.

Women Working in Male-centric Environments

Amy Brown, CMP, Director of Sales, Visit Austin
Jill Andreu, Chief Content Officer, The Wyman Company
Sandra Bench, CMP, CASE, Senior Director, Business Development, Business Development, Freeman
Lisa M. Tatum, Owner, LM Tatum, PLLC

Women use various approaches to cope with working in male-centric work environments. According to research completed by global nonprofit, Catalyst, some women may distance themselves from colleagues, or accept masculine cultural norms. Others simply leave their industry. Panelists will explore the challenges of excelling in male-centric environments and provide their perception on ways to accelerate and empower women in the workplace.


Presented by:


Strategic Partner:

Education and Break Sponsor:


Badge and Lanyard Sponsor:




Supporting Partners



For sponsorship inquires, contact Joby Strobo, Strategic Partnerships Director, at 512-444-1974.

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