Webinar: Association 101: Membership Recruitment and Retention Session

May 16, 2024, 12:30 pm – 01:30 pm
Virtual

What You Will Learn

  1. Identify successful strategies for member acquisition.
  2. Determine why members choose to renew (or not) and barriers to long term loyalty.
  3. Build new engagement techniques based on best practice and your members’ unique needs.

Summary

Membership is at the core of every association. How is your organization recruiting, retaining and engaging its members? This session will explore ways to create valuable member experiences and help you discover strategies that increase member engagement and influence renewals. As part of The Essential Elements of Association Management, this session along with the others in the series will provide a baseline for new professionals in the association industry.

Presented by: Mollie Pillman

TSAE Members: $45; Non-member: $75
CAE Hour: 1

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