Association 101: Self-Driven & Foundational Course
April 24, 2025
Association 101 is a self-driven, eight-session program that provides a foundational overview of key areas in association management, designed to equip professionals with essential knowledge and practical skills. Led by industry practitioners and thought leaders, these offerings have all been recently refreshed. You’ll explore core functions like events, membership, finance, legal, and strategic planning, providing a solid base for success in the association world.
Learning Objectives:
- Understand and apply fundamental operational practices in key association areas.
- Develop basic strategies for member engagement, event management, and advocacy.
- Recognize and address core legal and ethical considerations in association work.
- Grasp the principles of strategic planning for association growth and development.
Attendees can purchase a discounted bundle of all eight programs or individual sessions. Each individual session is an hour of content.
*UPDATED* Association 101 Bundle
Fee: TSAE Member: $195 / Non-Member: $395
CAE hours: 8
On-Demand Individual Programs Included in Bundle
Fee (per program): TSAE Member: $45 / Non-Member: $75
CAE hour (per program): 1
- Meetings and Events: This session is designed to demystify association events, share effective networking techniques, and unveil strategies to enhance the overall engagement of your attendees.
- Membership Recruitment and Retention: This session will explore ways to create valuable member experiences and help you discover strategies that increase member engagement and influence renewals.
- Finance: This session will provide you with a thorough grasp of fundamental principles, concepts, and practical skills that form the foundation of association finances.
- Working With Volunteers: This session explores methods associations use to engage working effectively with volunteers.
- Legal Considerations in Association Management: This presentation will help you discover key rules and laws concerning board and association governance and risk management.
- Strategic Planning: This session will provide professionals with a baseline understanding of strategic planning at an association.
- Government Affairs: This session focuses on fundamentals from developing a legislative agenda and leveraging grassroots to building coalitions and tracking legislation to influencing the outcome of issues that affect your members.
- Ethical Decision-Making and the Association Professional: This presentation will provide a foundation of pertinent ethical principles, discuss a decision-making framework for ethical dilemmas, and engage the learner in assessing case studies related to the professional’s responsibility in context with association ethics.