Webinar: Social Media Analytics
March 23, 2017, 12:30 pm
– 01:30 pm
Online
Join Heidi Otway, Vice President, Public Relations & Social Media and Sarah Tyson, Social Media Manager at SalterMitchellPR for a discussion about embracing the power of social media analytics. With the right data, associations can gauge what’s working to engage key audiences, grow membership and prompt event participation. Heidi Otway and Sarah Tyson will walk attendees through the process of using social media analytics — from determining what to measure, to leaning on third-party tools to capture additional insights, to producing clear and concise reports for senior management.