Learn@Lunch Austin: Association Innovation
November 4, 2025, 11:30 am
– 01:00 pm
Texas Association of School Boards Office, Austin, TX
Association Innovation – Challenges and Considerations
Innovation in associations is usually pigeon-holed to a discussion about what tools associations are using to solve their challenges. Great association leaders, however, are always on the lookout for ways that their organizations can innovate in response to the unique needs of their members. In 2023, the Independent Bankers Association of Texas was awarded TSAE’s first “Association Impact Award,” which recognizes an innovative project or initiative created by a TSAE member. In this session, IBAT President and CEO Christopher Williston will discuss the framework in which innovation is evaluated inside IBAT, with lessons that you can take back to your own association.
Learning Objectives:
• Explore a framework for evaluating innovative projects or initiatives.
• Learn how to apply innovation principles to address member needs.
• Develop a process for fostering a culture of innovation within an association.
About the Speaker
Christopher Williston, VI, CAE is the President and CEO of the Independent Bankers Association of Texas, the largest state association dedicated exclusively to community bank advocacy. Prior to leading IBAT, Williston served the association for nine years in numerous roles, including Chief Operations Officer, and held the position of Director of Communications at the National Association of Insurance and Financial Advisors – Texas. In addition to his job responsibilities at IBAT, Williston has been recognized for his service to the association industry. He is a Past Chairman of the Texas Society of Association Executives, an organization that also honored him with its Young Professional Leadership Award and Chairman’s Award. He has been recognized with the Certified Association Executive designation from the American Society of Association Executives.
Sponsored by
